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\hypersetup{pdftitle={Collaboration among Farmers, Business Sectors and Academicians for Improved Agricultural Production and Livelihood in Rural Area of Northeast Thailand},pdfauthor={Phassakon Nuntapanich},pdfsubject={Tropentag 2016: Abstract},pdfkeywords={Academicians,bBusiness sectors, dried chili production, farmers, share value creation},pdfpagemode=None,colorlinks=true}
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\parbox[b]{13.4cm}{\centering \large{\textbf{Tropentag, September 18-21, 2016, Vienna, Austria}}\\[1ex] \Large{``Solidarity in a competing world ---\\fair use of resources''\\[2ex]}}
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\Large{\textbf{Collaboration among Farmers, Business Sectors and Academicians for Improved Agricultural Production and Livelihood in Rural Area of Northeast Thailand\footnote{\textbf{Contact Address:} Phassakon Nuntapanich, Ubonratchathani Rajabhat University,, Faculty of Agriculture, 2  Ratchathani Road, 34000~Muang District, Thailand, \mbox{e-mail}: \email{phassakon_n@hotmail.com}}\\[0.8ex]}}
\normalsize{\textsc{Phassakon Nuntapanich}}
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\item[]{\small{\textit{Ubonratchathani Rajabhat University,, Faculty of Agriculture, Thailand}}}
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\index[author]{Nuntapanich, Phassakon}
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\textbf{Abstract}
\begin{abstract}
\normalsize{
This participatory action research (PAR) had the objectives 1) to find out the pattern for creating the collaboration among the farmers, academicians and business sectors through ``Quality of Dried Chili Production Project'' of the farmers in Muang-Samsib district, Ubonratchthani province, Northeast Thailand  and  2) to create sustainable occupations and incomes for the local farmers. The research process composed of 4 phases namely 1) area selection and feasibility study of good quality dried chili production of the farmers in target area, 2)  making a good understanding and creating participatory learning process among the farmers, target  business sectors and academicians for making the agreements, 3) promoting the knowledge and developing technology based on the participatory actions for making confidence of participants and 4) operation for good quality dried chili production and evaluation for improving production process. The main approaches of research process were participatory workshop, group discussion, knowledge management and after action review (AAR). The results found the collaboration and share value creation among the farmers, business sectors and academicians for good quality products production for supplying the consumers, occupation creation and sustainable secure incomes for the target farmer groups. The participatory companies obtained good quality products for their production process and the academicians could conduct the projects meaningfully. This PAR found the enhancement of consumer demand compared with the fair price of the supply which could create the occupation, incomes and satisfaction of target farmer group and companies. This share value creation would elevate the target farmer group for being one sector of supply chain of the target companies that would lead to the sustainable development in future.}

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\noindent \textbf{Keywords:} Academicians,bBusiness sectors, dried chili production, farmers, share value creation
\index[key]{Academicians}
\index[key]{Business sectors}
\index[key]{Dried chili production}
\index[key]{Farmers}
\index[key]{Share value creation}
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